MOBU is a decentralized organised ICO platform and end-to-end solution for launching compliant security tokens on the blockchain. MOBU is an ICO that addresses and solves real-world problems. The securities market is a multi-trillion-dollar arena which remains virtually untouched in the blockchain space. Imagine unlocking that vast potential through a consolidated, enabling and self-regulating platform? Launching an ICO that offers a security token can be extremely challenging due to the magnitude of technical, legal and regulatory requirements and procedures. Failure to abide by these regulations could result in costly penalties and could threaten to derail the whole project. A regulatory friendly token (linking ETH addresses to users by KYC/AML etc) is the only way to allow institutional money to the blockchain and a user-friendly platform is the only way to allow non-tech businesses to the blockchain. MOBU is a competitive ecosystem/marketplace that implements a unique protocol standard called MOB20 which allows for a worldwide security token approval and investor protection. By this offering MOBU creates a more competitive ICO services pricing environment which complies with SEC and all regulations including KYC and AML. By introducing a new innovative and unique method of escrow services to ICO`s, investors are protected by enabling them to exit the ICO after the crowdsale on a pro-rata basis if the ICO issuers do not adhere to their roadmap or goals. A “lockup” utility to MOBU tokens for service providers will be introduced to access services, rather than spend the tokens. This creates scarcity of supply in the market and increases the demand and intrinsic value of the MOBU token. Lockups can be used by investors to determine the intrinsic value of the MOBU token. MOBU targets a strong growth area in the market and in the same way will the MOBU platform grow, evolve and develop. MOBU considers several ways to apply this “lockup” utility of ICOs: Service providers, premium services and ICO issuer referrals. When a security token is created and issued through MOBU, the token is programmed to verify who can buy and sell the token. The security token restricts token holders from trading to any address that has not passed the required verifications. With this baked-in restriction, decentralized and anonymously run exchanges will only be able to conduct trades to authorized participants. The restrictions provide issuers assurance that their tokens will only be held by authorized investors. This fundamentally changes the securities market. MOBU creates a network of confidence and trust that will boost economic and operational efficiency. It ushers securities onto a new decentralized secondary market with negligible fees, instant settlement times, and around the clock trading. MOBU is more than just another platform. MOBU demonstrates innovation and futuristic points of view by developing the ecosystem to its full potential by meeting the needs of MOBU users in a fully functionally manner. MOBU will increase usage and service by the several initiatives such as if MOBU raises 10m USD the first forex and crypto percentage allocation money management (PAMM) ICO on MOBU’s platform will be developed whereby 20% of the authorised tokens will be retained to ensure that MOBU increases in value and that more resources are put into place to develop MOBU to its full potential. In the same way MOBU will develop the first crowdfarming ICO on MOBU’s platform if 20m USD is raised by MOBU. If MOBU raises 30m USD a DECENTRALISED regulatory approved security token platform will be developed for MOBU tokens. This will give all investors the guarantee that all MOBU ICO`s can be listed on an exchange and liquidity will be ensured. This will be the first decentralised security token platform! It is imperative that MOBU remains a utility token to get listed on other exchanges. All three ICO`s will be offered as security tokens with full legal compliance worldwide including KYC/AML and SEC approval. It is hereby evident that MOBU will not waste investor funds and will implement unique initiatives to ensure a strong ecosystem and actual blockchain use cases. This will also allow for stronger resources for the MOBU team to ensure strong future and continuous development.